Digital Product Manager

Hello, I’m Alex Sagrado. With a Master’s in Computer Science and further studies in Interaction Design and Human-Computer Interaction, I’ve dedicated my career to creating digital products that resonate with users.

From my early days in IT consultancy to my role as a Co-founder and Chief Product Officer at Rebellion (Spanish Neobank), I’ve always aimed to bridge the gap between technology and human needs, ensuring that the products I work on are both functional and meaningful.​

My Approach

I believe that technology should serve people, not the other way around. My approach to product design centers on creating digital experiences that are not only functional but also foster genuine human connections. By integrating principles of psychology, design, and technology, I strive to build solutions that are intuitive and meaningful.​

Career Journey

Starting as an IT consultant, I quickly realized my passion lay in creating products that truly make a difference in people’s lives. This led me to roles where I could influence product strategy, leadership and design, like being Head of Product at Rebellion and now leading a B2B vertical in fever (entertainment unicorn). Throughout my career, I’ve been driven by the desire to enhance user experiences and create products that are both effective and empathetic.

“If the experience feels long, something went wrong.”